Wednesday 16 May 2012

PPP Social Media

PPP Lecture - 18/10/2011

Social Media
Bridget March

Connecting with others
joined up thinking
talking/seeing

networks make things work - electricity, water
social networks - Facebook;
find friends, events, communicating, find out about people
personal and professional

Seth Godin - social networking important when real.
pointless when fake, doesn’t translate

Twitter - text messages service to tell friends about stuff that interests you

Red Bubble - marketplace, worldwide place of people, art, design & writing. Sell your work - manufacture, shipping & customer service.

Linkedin - platform, for business, directory & links, skills, services & expertise, testimonials & recommendations. Jobs linked together - recommended people.

Myspace - social entertainment - connects people to music, celebs, TV, movies & games that they love. Changed to a place for music.

Flikr - Image storage, video hosting, share photographs with friends, link to your blog. Can search for eg. photographer, subject, group. Project your work

Slideshare - Host & share presentations, synchronize an MP3 audio file, resource side of presentations

Digg - Discover & share, voting, rating, trends, cool stuff

Skype - software application, voice and video calls over the net, instant messaging, file transfew, video

social media revolution!
what do you want to achieve?
who?
know your audience?
look & listen?
how to choose?

socialmediatoday
mashable
jeffbullas.com




social media:
publish - digg, tumblr, wiki, blog
share - flikr, youtube
discuss - skype, msn
social networks - facebook, bebo
microblog - twitter, pownce, lvaf
lifestream - friendfeed
livecast - livecast.tv
virtual worlds - barbie girls, habbo
social games - three rings, pogo
MMO - world of warcraft.

Rule of thirds:
1/3 one way - external showcase
1/3 professional and interactive - give/get comments, feedback & receive feedback, share, build relationships
1/3 social - share your current thinking, listen and learn about others, build relationships.

Top 20 tips for successful blogging:
1.  be social
2.  visit other blogs & comment
3.  respond to comments
4.  be generous
5.  subscribe by email
6.  share
7.  know what you have posted about others
8.  assume everything is permanent
9.  be a conduit - meaning everything flows through your page
10.      be original
11.      create a news feed
12.      credit your sources
13.      use key words
14.      interview somebody
15.      post frequently
16.      beware widgets
17.      left align your writing - use
18.      use paragraphs
19.      dont copy & paste from ms word - notebook, text edit instead
20.      stick with it!

finish with a question!

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